Filed under: Sports Business and Media
As it did for the New Orleans Saints offense, it took a while for CBS’ telecast of Sunday’s Super Bowl to catch fire, but once it did, the network’s broadcast was up to the challenge.
With game analyst Phil Simms turning in a fine performance, and good replays, particularly in the decisive fourth quarter, CBS’ 17th telecast of a Super Bowl was among its most memorable, even if it started slowly.
Simms, working his sixth Super Bowl, was especially strong, weaving in behind-the-scenes knowledge with solid insight. For instance, his second quarter point that the Indianapolis Colts‘ defense hadn’t seen a solid passing attack in weeks proved particularly prescient in the second half when Drew Brees began to connect with New Orleans receivers on short, quick passes.
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